Adobe Express Beta is INSANE! (25 New Features) @philpallen @AdobeExpress

Phil Pallen
8 Jun 202314:09

TLDRAdobe Express Beta has been launched with over 25 new features that significantly enhance the platform's capabilities. Phil Palin, an Adobe Express Ambassador, showcases the new interface, dynamic project selection, and the ability to start from various file types like PDF, Photoshop, and Illustrator. The speed of the platform has been improved, and the keyword search functionality is more effective. The resize feature allows for multi-platform design, and the editor now supports video content creation with a robust drag-and-drop interface. New templates for social media platforms like Instagram Reels and TikTok are available, along with generative AI features powered by Adobe Firefly, enabling text-to-image generation and unique text effects. Real-time collaboration is now possible, and brand kits have been redesigned with more detailed elements and libraries that are accessible across Adobe apps. The content scheduler has also been refreshed for easier social media sharing. This comprehensive update positions Adobe Express as a strong contender in the online design tool market.

Takeaways

  • 🎉 Adobe Express Beta has launched with over 25 new features, making it a strong competitor to other online design tools.
  • 🔄 The new interface is beautifully designed and allows users to choose the type of project they want to create, with a dynamic homepage that adapts to user choices.
  • 📚 Users can start from their own content, including PDF, Photoshop, and Illustrator files, offering more flexibility and customization.
  • ⚡ Adobe Express Beta is significantly faster, allowing for quicker design and template browsing experiences.
  • 📏 The resize feature has been enhanced, enabling users to create multiple assets for different platforms, such as flyers and Instagram posts, within the same project.
  • 🎥 Express now supports video creation within the same project, allowing for a mix of video and static image assets.
  • 🎨 The new editor offers advanced controls for video content, including cropping, volume, speed, opacity, and animation effects.
  • 📂 The ability to add audio, including stock tracks or user-uploaded files, and to record voiceovers directly within Express, adds another layer of multimedia functionality.
  • 🤖 Generative AI features from Adobe Firefly have been integrated into Adobe Express, allowing users to generate images from text descriptions and apply styles or textures to text.
  • 👥 Real-time collaboration is now possible, with the ability to invite others to work on the same project and see their changes live.
  • 📝 Commenting and feedback mechanisms have been introduced, allowing for easier communication and collaboration among team members.
  • 🖌 Brand kits have been redesigned with more detailed views and the ability to host graphic files within a brand, enhancing brand consistency and accessibility.

Q & A

  • What is the main topic of the video?

    -The main topic of the video is the introduction of Adobe Express Beta with over 25 new features.

  • Who is the presenter of the video?

    -The presenter of the video is Phil Palin, a brand strategist and Adobe Express Ambassador.

  • What is new in the home page interface of Adobe Express Beta?

    -The new home page interface of Adobe Express Beta features a beautifully designed layout that allows users to choose the type of project they want to create, and it is dynamic based on user choices.

  • How has the project creation process improved in Adobe Express Beta?

    -The project creation process has improved with a faster and more robust resize feature, allowing users to create multiple assets for different platforms within the same project, and the ability to create video content alongside static images.

  • What new video editing capabilities does Adobe Express Beta offer?

    -Adobe Express Beta offers new video editing capabilities such as a drag and drop editor, the ability to handle mixed media, templates for social media platforms like TikTok and Instagram Reels, and animation of static images.

  • How does Adobe Express Beta enhance the user's ability to work with audio?

    -Adobe Express Beta enhances audio capabilities by providing a library powered by Adobe Stock, the ability to upload custom audio, and to record voiceovers directly within the platform without needing a separate program.

  • What is the significance of the generative AI features from Adobe Firefly in Adobe Express?

    -The generative AI features from Adobe Firefly allow users to generate images from text descriptions and apply styles or textures to text, enabling the creation of truly custom designs and enhancing the uniqueness of the user's work.

  • How does Adobe Express Beta facilitate real-time collaboration?

    -Adobe Express Beta allows users to invite others to collaborate in real-time on the same project by email or link access. It also includes a feature for live commenting and feedback within the project.

  • What updates have been made to Brand Kits in Adobe Express Beta?

    -Brand Kits in Adobe Express Beta have been relocated and now offer more detailed views of the brand, including logos, colors, fonts, and graphic elements. They also provide a preview of how the brand looks with these elements applied.

  • How does Adobe Express Beta handle PDF, Photoshop, and Illustrator files?

    -Adobe Express Beta can import and enhance PDF files, as well as import Photoshop and Illustrator files. For Creative Cloud members, these files become linked assets that can be accessed across other Adobe apps.

  • What is the new feature of the content scheduler in Adobe Express Beta?

    -The content scheduler in Adobe Express Beta has been refreshed with a redesigned interface that allows users to easily schedule or publish their content on various social media platforms with a simple and intuitive process.

  • How can users provide feedback or ask questions about Adobe Express Beta?

    -Users can provide feedback or ask questions by commenting below the video. Phil Palin, the presenter, personally responds to these comments to continue the conversation and assist users.

Outlines

00:00

🚀 Introduction to Adobe Express Beta and New Features

The video begins with Phil Palin, a brand strategist and Adobe Express Ambassador, introducing the Adobe Express beta with over 25 new features. He highlights the new interface, dynamic home page, and the ability to start projects from various file types like PDF, Photoshop, and Illustrator. Phil also emphasizes the expanded range of project types, including desktop wallpapers and online newsletters. The speed and improved search functionality of Adobe Express beta are also discussed, along with the robust resize feature for creating assets for different platforms and the introduction of video creation within the same project.

05:04

🎨 Exploring Adobe Express Beta's Design Capabilities

The video continues with Phil demonstrating the process of designing a flyer from scratch and utilizing the new, faster Adobe Express beta. He showcases the improved template browsing and keyword search features. Phil also discusses the new mixed media capabilities, including drag-and-drop editing, templates for social media platforms like TikTok and Instagram Reels, and the ability to animate static images. The video covers the handling of multiple video clips and images, and introduces new controls for editing, such as cropping, volume, speed, opacity, and coloring effects.

10:07

📹 Adobe Express Beta's Video and Audio Features

In this section, Phil explores the video and audio features of Adobe Express beta. He discusses the integration of Adobe Stock for audio, the ability to upload custom audio, and recording voiceovers directly within the platform. Phil also explains the new generative AI features powered by Adobe Firefly, which allow users to generate images from text descriptions and apply styles or textures to text. He provides examples of these features and emphasizes their potential to create unique designs.

🤝 Real-Time Collaboration and Brand Kits Enhancement

The video script describes the new real-time collaboration feature in Adobe Express beta, which allows multiple users to work on the same project simultaneously. Phil demonstrates how to invite collaborators via email or link and shows the live cursor feature for collaborative editing. He also introduces the updated brand kits, which now include graphic elements and are accessible across multiple Adobe apps. The script also mentions the new recommended fonts feature, which suggests fonts based on the design context.

📂 Importing and Enhancing Files in Adobe Express Beta

Phil demonstrates the ability to import and enhance PDF files, as well as Photoshop and Illustrator files, in Adobe Express beta. He shows the process of converting a PDF into an editable Express file and highlights the feature of linked assets for Creative Cloud members. The video also covers the new content scheduler, which allows users to schedule posts on various social media platforms directly from Adobe Express.

Mindmap

Keywords

💡Adobe Express Beta

Adobe Express Beta refers to the latest version of Adobe Express, a design tool that allows users to create visual content such as logos, social media posts, and more. In the video, it is highlighted for its over 25 new features which make it a strong competitor to other online design tools. The presenter, Phil Palin, is an ambassador for Adobe Express and showcases its capabilities throughout the video.

💡Interface

The term 'interface' in this context refers to the user interface of Adobe Express Beta, which has been redesigned to be more visually appealing and user-friendly. The new interface allows users to easily select the type of project they want to create, and it dynamically changes to present relevant options based on the user's selection.

💡Dynamic Home Page

The 'dynamic home page' is a feature of Adobe Express Beta that adapts its content and layout based on the user's choices. This means that as a user selects different project types or options, the home page will update to reflect those choices, providing a tailored experience and making it easier for users to find what they need.

💡Project Types

In the script, 'project types' refers to the various kinds of creative content that users can produce using Adobe Express Beta. The tool has expanded its range of project types, which now includes desktop wallpapers, worksheets, Zoom backgrounds, and online newsletters, among others. This diversity is showcased as a key strength of the platform, offering users a wide array of creative possibilities.

💡Templates

Templates in Adobe Express Beta are pre-designed layouts that users can choose from to start their projects. These templates are praised for their high quality and the ease with which they can be customized to fit a user's brand or personal style. The script mentions that the keyword search for templates has been improved, making it faster to find a relevant template for a specific project.

💡Resize Feature

The 'resize feature' is a tool within Adobe Express Beta that allows users to adjust the size of their designs to fit different platforms or formats. For instance, a user can create a flyer and then easily resize it to create a square post for Instagram. This feature is highlighted for its robustness, offering various sizes and the ability to maintain both the original and resized assets within the same project.

💡Video Creation

Video creation in Adobe Express Beta is a new feature that enables users to not only design static images but also create videos within the same project. This is significant because it allows for a seamless integration of multiple asset types, such as combining video clips with static images, and adding animations to create more dynamic content.

💡Drag and Drop Editor

The 'drag and drop editor' is a user interface element in Adobe Express Beta that allows users to easily move and arrange elements within their designs by dragging and dropping them with the mouse. This feature is particularly useful for creating complex layouts and animations, as it provides a more intuitive way to manipulate design elements.

💡Generative AI

Generative AI refers to the use of artificial intelligence to create new content, such as images or designs, based on user input. In the context of Adobe Express Beta, Generative AI features like 'text to image' and 'text effects' are integrated, allowing users to generate unique visuals and designs directly within the platform. This is a significant advancement as it empowers users to create custom content without starting from a template.

💡Collaboration

Collaboration in Adobe Express Beta is the ability for multiple users to work on the same project in real-time. This feature is enhanced in the Beta version to provide a more seamless and interactive experience. Users can invite others via email, share a link, and see each other's cursors and changes live, making it easier to work together on design projects.

💡Brand Kits

Brand Kits in Adobe Express Beta are a set of tools and assets that help users maintain consistency across their branding efforts. They include logos, colors, fonts, and graphic elements that are specific to a user's brand. The script highlights the new design and capabilities of Brand Kits, which now allow for more detailed customization and the ability to include graphic files within the brand assets.

💡Content Scheduler

The 'content scheduler' is a feature in Adobe Express Beta that allows users to plan and schedule the posting of their designs on social media platforms. The script describes the refreshed interface of the scheduler, which makes it easy for users to set dates and times for posts, choose the channels on which to post, and preview how their content will appear on each platform.

Highlights

Adobe Express beta introduces over 25 new features to enhance content creation.

A new, beautifully designed interface on the home page allows users to choose the type of project they want to create.

The platform now supports starting projects from your own content, including PDF, Photoshop, and Illustrator files.

An expanded range of new project types such as desktop wallpapers, worksheets, and online newsletters are available.

The speed of Adobe Express beta has been significantly improved for faster design and template browsing.

The 'Resize' feature has been enhanced to accommodate various sizes for different design needs, including social media assets.

Users can now create videos within the same project, integrating multiple asset types like video and static images.

Express now offers advanced video editing capabilities, including mixed media, drag-and-drop editor, and templates for social media formats.

A new animation feature allows users to animate static images and handle multiple video clips and static images with ease.

The platform includes a library powered by Adobe Stock for adding audio to projects, with the option to upload custom audio or record voiceovers.

Express now allows for custom timing of individual elements and animation effects to be added directly within the platform.

Integration of Adobe Firefly brings generative AI features, enabling text-to-image generation and text effects.

Collaboration features have been improved, allowing real-time collaboration on the same project with others via email invite or link access.

Brand kits have been redesigned with more detailed views and the ability to host graphic files within your brand.

Libraries are now accessible across multiple Adobe apps, not just Express, for seamless integration of assets.

Express now supports the import and enhancement of PDF files, as well as Photoshop and Illustrator files for Creative Cloud members.

The content scheduler in Express has been refreshed for easier social media sharing and scheduling of posts.

Adobe Express is currently in open Beta, offering users the opportunity to try out these new features.