The BEST A.I. Passive Income Side Hustle 2024

6 Jan 202417:04

TLDRThe video script details a lucrative side hustle involving the creation and sale of AI-generated digital art, which has seen one shop make six figures in under a year. The process is straightforward: use an AI image generator like mid Journey to convert text prompts into sellable artwork. Research is key to understanding what sells, and the script suggests using tools like Aura to analyze successful shops. Mid Journey can be accessed for free initially, but for commercial use, a $10/month plan is recommended. The art can be sold on platforms like Etsy, and the script provides a guide to setting up an Etsy shop. To increase sales, consider offering physical prints through print-on-demand services like Printify, which can be integrated with Etsy. The video also covers how to create professional mockups and suggests using free tools for resizing images and editing mockups. The presenter encourages viewers to take action and provides resources to help get started.


  • ๐ŸŽจ A shop selling AI digital download art has made over six figures in less than a year, indicating the potential of AI art for passive income.
  • ๐Ÿš€ Mid Journey, an AI image generator, is a key tool for creating sellable artwork from text prompts, with new versions enhancing its capabilities.
  • ๐Ÿ’ก Starting this business requires minimal investment and can be done from anywhere, making it an accessible side hustle.
  • ๐ŸŒŸ Successful art styles tend to be aesthetically pleasing with a vintage or rustic feel, and are often in monotone colors.
  • ๐Ÿ“ˆ Analyzing what sells and customer reviews is crucial for understanding the market and creating artwork that appeals to buyers.
  • ๐Ÿ“Š Shops that have used AI to create and sell digital art have seen significant sales and profits, demonstrating the viability of this business model.
  • ๐Ÿ› ๏ธ Mid Journey can be accessed for free initially, but for commercial use, a paid plan with the necessary rights for images is required.
  • ๐Ÿ” Researching successful listings and using tools like Aura to analyze top listings can provide insights into what art sells well.
  • ๐Ÿ“ Customizing prompts and using strategies like 'describe image' in Mid Journey can help generate artwork in popular styles that are likely to sell.
  • ๐Ÿ–ผ๏ธ High-quality mockups are essential for presenting artwork professionally and can be created using AI, like Mid Journey, or editing tools.
  • ๐Ÿ“š Resizing artwork into popular aspect ratios and providing them through a digital download link (e.g., Google Drive, Dropbox) is a practical way to deliver the product.
  • ๐Ÿ“ฆ Scaling the business can involve offering physical prints through print-on-demand services like Printify, which integrates with Etsy.

Q & A

  • What is the business model described in the transcript?

    -The business model described is selling AI-generated digital art as downloadable files online for passive income. It involves using an AI image generator called mid Journey to create artwork from text prompts, which are then sold on platforms like Etsy.

  • How much does it cost to start this business?

    -The business can be started with an initial investment of just $10, which is the cost of the cheapest plan on mid Journey that provides commercial rights to the images generated.

  • What is mid Journey and how does it work?

    -Mid Journey is an AI image generator that creates images from text prompts. It converts a sentence describing what the image should look like into a piece of artwork. Users can refine their prompts for higher quality images and use various settings to control the style and realism of the generated art.

  • What are the key features of successful digital art listings?

    -Successful listings typically have a consistent, professional look, often featuring rustic, moody, vintage styles with monotone colors. They are aesthetically pleasing and could easily be justified as wall hangings. The listings are also presented in professional mockups to attract customers.

  • How can one research what types of images sell well?

    -One can research by looking at successful shops, examining their reviews section to see what customers are buying and liking, and using tools like Aura to analyze top listings. Additionally, observing the style and vibe of bestsellers can provide insights into what to create.

  • What is the process for using mid Journey to create art?

    -To create art with mid Journey, one must join their Discord server, create a server for themselves, and then use the mid Journey bot to generate images from text prompts. Users can adjust settings like model version and stylization to refine the output and can upscale the final image for high quality.

  • How can one ensure their artwork is similar to what sells well?

    -Users can search for successful concepts on Mid Journey's website, copy prompts from successful images, or use a 'describe' command to reverse engineer public domain images into prompts that generate similar styles.

  • What are the steps to resize artwork into popular aspect ratios?

    -One can use image editing software like Preview on a Mac to crop and resize the image to desired aspect ratios, ensuring the resolution is set to 300 DPI for high quality.

  • Why is it recommended to use mockups for the artwork listings?

    -Mockups provide a professional presentation of the artwork, showing how it might look when printed or displayed. This can significantly increase the appeal to potential buyers and lead to more sales.

  • How can one sell their artwork on Etsy?

    -After creating the artwork and mockups, one can list the items for sale on Etsy, using a link to a Google Drive or Dropbox folder where the digital files are stored. This allows customers to download the artwork after purchase.

  • What is the potential for scaling this business?

    -The business can be scaled by offering physical prints through print-on-demand services like Printify, which integrates with Etsy. This allows the seller to offer physical products without having to manage inventory or shipping.

  • What additional resources are available to help get started with this business?

    -The speaker provides free resources, guides, and discounts for tools like Printify. These resources can be found in the description of the video or transcript.



๐Ÿš€ Launching a Profitable AI Art Business

The video begins by highlighting the success of a digital art shop that has generated significant profit within a year by selling AI-generated digital art. The narrator explains the process of creating and selling digital art using AI tools like Mid Journey. This involves starting with a text prompt to generate artwork, which is then sold online for passive income. The segment emphasizes the low startup cost and global accessibility of this business, using specific examples of successful shops to illustrate the potential financial gains.


๐Ÿ›  Setting Up AI Tools and Creating Art

This section explains how to access and use the AI tool 'Mid Journey' through Discord, detailing the process from joining the beta to configuring the server for private use. It also describes the steps for generating artwork using different commands and settings to adjust the image style and quality. The narrator discusses strategies for creating more marketable art by aligning the AI's output with proven market preferences, emphasizing the importance of researching successful digital art styles and leveraging tools to replicate these styles.


๐ŸŽจ Advanced Techniques and Selling Strategy

The narrative progresses to advanced techniques for refining AI-generated art. This includes using public domain images as templates to guide the AI in creating closely related art styles. Tips are provided for finalizing the artwork, such as resizing and creating professional mockups using free tools. The process of selling the digital art on platforms like Etsy is discussed, highlighting how to present and price the art effectively to maximize sales and maintain a passive income stream. The narrator also guides on creating effective product mockups and preparing digital files for online sale.


๐Ÿ“ˆ Expanding Business and Utilizing Print on Demand

In the final part, the narrator discusses strategies to scale the digital art business into six and seven figures by incorporating physical prints through print on demand services like Printify. This section details how to integrate these services with Etsy, allowing direct sale of printed art without inventory. The benefits of separating digital and physical product sales into different shops are discussed, alongside promotional strategies to maximize profits. The video concludes with encouragement to start the business, leveraging the provided tips and resources.



๐Ÿ’กAI Digital Download Art

AI Digital Download Art refers to artwork that is created using artificial intelligence and then sold as a digital file that customers can download and print themselves. In the video, it is presented as a lucrative side hustle that has generated significant profits for certain businesses, showcasing the potential of AI in the art industry.

๐Ÿ’กMid Journey

Mid Journey is an AI image generator that is used to create digital artwork from text prompts. It is central to the video's theme as it is the tool that enables the creation of sellable artwork from scratch, which is a key aspect of the passive income business model discussed.

๐Ÿ’กText Prompt

A text prompt is a descriptive sentence that guides the AI image generator to produce a specific type of image. In the context of the video, text prompts are essential for directing the AI to create images that can be sold as digital art, emphasizing the role of human input in the creative process.

๐Ÿ’กPassive Income

Passive income refers to earnings derived from a business activity that requires little to no effort to maintain after the initial setup. The video highlights how selling AI-generated digital art can provide a source of passive income, as the artwork can be created and listed for sale with minimal ongoing work.


Etsy is an e-commerce platform focused on handmade or vintage items and craft supplies. In the video, it is mentioned as a preferred platform for selling digital art due to its large visitor traffic and the potential for high sales volume, which aligns with the passive income goal.


Mockups are visual representations of how the digital artwork will look when printed or displayed. They are used in the video to demonstrate the professional presentation of the artwork for sale, which is crucial for attracting customers and making sales.

๐Ÿ’กPublic Domain Image

A public domain image is a work of art or photography that is not protected by copyright and can be used freely. The video suggests using public domain images as a starting point for generating new artwork with AI, which can then be sold, provided the final product is sufficiently distinct.

๐Ÿ’กPrint on Demand

Print on Demand (POD) is a service that allows businesses to sell physical products without having to manage inventory. The video discusses using POD to offer physical prints of the AI-generated artwork, expanding the business model to include tangible products alongside digital downloads.


Discord is a communication platform that the video mentions as a necessary tool for accessing and using Mid Journey. It is where users join the Mid Journey beta and interact with the AI image generator, highlighting the role of online communities in facilitating the creation and sale of digital art.

๐Ÿ’กCommercial Rights

Commercial rights refer to the legal permissions required to sell a product or service. The video emphasizes the importance of having commercial rights to the AI-generated images before selling them, to ensure that the business operates within legal boundaries.

๐Ÿ’กDPI (Dots Per Inch)

Dots Per Inch (DPI) is a measure of print resolution. The video specifies setting the resolution to 300 DPI when resizing artwork, which ensures that the digital downloads are of high quality and suitable for professional printing.


A shop made over six figures in less than a year selling AI digital download art.

AI tools like Mid Journey can convert text prompts into sellable artwork.

Starting the business requires minimal investment, as low as $10.

The process is efficient with AI doing most of the heavy lifting.

Successful artwork listings follow a consistent, professional aesthetic.

One seller made over 600 listings and over 31,000 sales in their first year.

Another shop made over 1.3 million in sales over four years.

A newer shop made over 14,000 sales in just 4 months.

Researching what types of images sell is crucial to avoid wasting time.

Mid Journey's website can be used to search for successful image concepts.

Using public domain images as a starting point can improve the realism of generated art.

Generated images can be upscaled for higher quality using Mid Journey's controls.

Free tools can be used to resize artwork into popular aspect ratios.

Selling on platforms like Etsy can be highly profitable with minimal effort.

Mockups are essential for making artwork listings look professional.

Print on demand services like Printify can be used to sell physical prints.

Using a premium plan with Printify can increase profit margins.

Keeping separate shops for digital and physical products can help with organization and sales.