Using Midjourney AI to create a Product Photo for my Client!

Amanda Campeanu
4 May 202309:09

TLDRIn this informative video, the speaker discusses the integration of AI into product photography and how it can be used as a tool for innovation rather than a job replacement. They share their experience using Midjourney AI to create a unique lavender Dreamscape for a client, which involved generating a background and then carefully compositing a real-life product shot to match the AI-generated environment. The process required creativity, photography skills, and proficiency in photo editing to ensure a natural blend. The speaker encourages embracing AI as a creative asset, staying ahead in learning, and having fun with it to stand out in the field of product photography.

Takeaways

  • 🤖 AI is seen as a tool that can enhance product photography, rather than replace human creativity.
  • 🚀 The speaker believes AI can help product photographers stand out by creating unique and original work.
  • 📸 AI can be used to generate complex backgrounds or scenes that are difficult to create in real life.
  • 💡 Midjourney AI can take inspiration from URL links to JPEG photos, aiding in the creative process.
  • 🔍 The photographer used specific prompts to guide the AI in generating the desired Dreamscape.
  • 📈 The process involves upscaling the AI-generated image and creating variations to choose from.
  • 📷 Real product photography is still required to maintain photorealism and authenticity.
  • 💻 Strong post-production skills are necessary to composite the real product into the AI-generated image seamlessly.
  • ⏱️ Despite using AI, the process is time-consuming and requires multiple iterations for perfect blending.
  • 🤔 The photographer initially had doubts about the acceptance of AI-generated photos but was ultimately satisfied.
  • 🌟 Embracing AI and learning to use it as a creative tool can make photographers more valuable in a rapidly evolving field.

Q & A

  • What is the general sentiment towards AI in product photography as discussed in the transcript?

    -The sentiment is positive and forward-thinking. The speaker sees AI as an incredible tool that will help product photographers innovate and stand out, rather than replacing human creativity.

  • How does the speaker view the role of AI in the future of product photography?

    -The speaker views AI as a complementary tool that will enhance the work of product photographers, not replace them. It will be used to create unique and original work that helps photographers stand out in a crowded field.

  • What was the client's request that led the speaker to use AI for the first time in their product photo?

    -The client wanted a 'lavender Dreamscape' theme for the product photo, which the speaker felt would be difficult to create in real life. This challenge prompted the speaker to explore AI as a means to bring the client's vision to life.

  • What tutorial did the speaker follow to create the AI-generated product photo?

    -The speaker followed a tutorial by Martin Butvidson, which they found on YouTube. The tutorial is linked in the description box of the video.

  • How does the speaker describe the process of using Midjourney to generate the background for the product photo?

    -The speaker used specific prompts to guide Midjourney in generating the desired background. They also utilized the ability to input URL links to JPEG photos for Midjourney to take inspiration from, which helped in creating a more accurate representation of the desired theme.

  • What was the speaker's approach to integrating the real product into the AI-generated background?

    -The speaker shot the actual product in real life and then used Photoshop skills to composite the product into the AI-generated image. They paid close attention to matching the lighting and shadows to ensure a natural and seamless blend.

  • What was the speaker's final verdict on whether AI will take over jobs in product photography?

    -The speaker confidently stated that AI will not take over product photography jobs. They emphasized that human creativity is still essential in generating the concept, understanding lighting, and possessing the technical skills to composite the final image.

  • How long did it take the speaker to produce the final AI photo for the client?

    -The process of creating the final AI photo took the speaker several hours, and they had to revisit the image multiple times over the course of a week to ensure it blended well.

  • What advice does the speaker give to other product photographers regarding the use of AI?

    -The speaker encourages other photographers to embrace AI, learn how to use it as a creative tool, and not be afraid of it. They believe that those who can adapt and incorporate AI into their work will stand out and become more valuable.

  • What was the speaker's experience like when they first started using Midjourney?

    -The speaker was not new to Midjourney when they started the project. They already had some understanding of the types of prompts needed to generate the desired images, which helped them in creating the product photo.

  • How did the speaker ensure the product matched the AI-generated background in terms of lighting and angle?

    -The speaker used a technique involving shooting the product in real life and then compositing it onto the AI image. They used tools like Caption One and the overlay feature to align the product with the AI-generated background, ensuring the lighting and angles matched perfectly.

  • What was the speaker's reaction to the final product they delivered to the client?

    -The speaker was very happy with the final product and was more than willing to share it publicly. They were also confident enough to deliver it to their client, indicating a high level of satisfaction with the AI-generated photo.

Outlines

00:00

🤖 Embracing AI in Product Photography

The speaker discusses the role of AI in product photography, suggesting that it will become a valuable tool for creating unique work rather than replacing human creativity. They share their positive experience using AI to generate a 'lavender Dreamscape' for a client, which was challenging to create in real life. The process involved using Mid Journey, a tool accessible via Discord, to generate the background based on specific prompts. The speaker emphasizes that despite the use of AI, skills in photography and photo editing are still crucial to match the lighting and blend the real product into the AI-generated image seamlessly. They encourage others to experiment with AI and not fear it, as it can enhance their work and help them stand out in the industry.

05:00

🎨 AI and the Creative Process in Photography

The speaker continues to elaborate on their journey with AI in product photography, highlighting the iterative process of refining prompts and using AI to generate various versions of a background image. They mention the importance of using the right prompts to achieve a desired outcome and the ability to use URL links to JPEG photos for AI to draw inspiration from. The speaker also shares their workflow, which includes shooting the actual product, aligning it with the AI-generated background, and using photo editing skills to composite the product seamlessly into the AI landscape. They reflect on the time and effort invested in this process, debunking the myth that AI will eliminate the need for photographers. Instead, they argue that those who can harness AI as a creative tool will be more valuable and stand out in the field.

Mindmap

Keywords

💡AI

Artificial Intelligence (AI) refers to the simulation of human intelligence in machines that are programmed to think like humans and mimic their actions. In the context of the video, AI is used to generate a unique product photo for a client, showcasing how AI can be an innovative tool in the field of product photography rather than a job replacement.

💡Product Photography

Product photography is a genre of commercial photography focused on displaying products in an appealing way for advertising or promotional purposes. The video discusses how AI can enhance product photography by creating unique and original work that stands out from the competition.

💡Midjourney AI

Midjourney AI is a tool that uses AI to generate images based on textual prompts. In the video, the creator uses Midjourney AI to create a 'lavender Dreamscape' background for a product photo, demonstrating how AI can be used to produce complex and thematic imagery that might be difficult to achieve in real life.

💡Photorealism

Photorealism is an art style that strives to depict subjects with a high degree of realism, resembling photography. The video mentions 'photorealism' as a desired quality in the AI-generated images, indicating the goal to make the AI images look as authentic and lifelike as possible.

💡Studio Lighting

Studio lighting refers to the use of artificial light sources in a controlled environment to illuminate a subject for photography. The script mentions 'studio lighting' in the context of creating a realistic setting for the AI-generated photo, which is essential for matching the lighting of the actual product with the AI background.

💡Octane Render

Octane Render is a GPU-accelerated rendering software used for creating high-quality 3D graphics. In the video, it's implied that Octane Render might be used in the process of generating photorealistic images, although it's not explicitly stated how it's used in conjunction with AI.

💡Discord

Discord is a communication platform that allows text, voice, and video communication among users in a chat channel. The video script explains that Midjourney AI operates via Discord, where users can interact with the AI bot to generate images.

💡JPEG

JPEG is a common image file format that offers a good balance between quality and file size. The video describes using JPEG photos as inspiration for the AI by inputting the URLs of these images into Midjourney AI, which then uses them to generate new, themed images.

💡Composite

To composite in photography means to combine multiple images into one to create a single, cohesive picture. In the context of the video, the product photographer composites a real-life product shot onto an AI-generated background to create the final product photo.

💡Photoshop

Adobe Photoshop is a widely used software for image editing and manipulation. The video emphasizes the need for advanced Photoshop skills to blend the real product into the AI-generated image seamlessly, ensuring a natural and professional final product.

💡Creative Concept

A creative concept is the original idea or theme that guides the creation of a work of art or a marketing piece. The video highlights the importance of a photographer's ability to generate a creative concept using AI and then translate that concept into a tangible product photo.

Highlights

AI is seen as a tool for innovation in product photography, helping to create unique and original work.

The author discusses the fear of AI taking over jobs and emphasizes the importance of embracing AI as a creative tool.

The use of AI in product photography can help photographers stand out in a market with a lot of sameness.

AI can be used to generate complex and thematic backgrounds that are difficult to create in real life.

The author followed a tutorial by Martin Butvidson to incorporate AI into their product photography workflow.

Midjourney, an AI tool, can take inspiration from URL links to JPEG photos to generate images.

The author used Midjourney to generate a 'lavender Dreamscape' for a client's product photo.

Photographers still need to use their skills to shoot the actual product and match lighting with the AI-generated background.

Photoshop skills are essential to composite the real product into the AI photo seamlessly.

The author emphasizes that AI will not replace product photographers but will enhance their ability to create unique work.

AI can help photographers stay at the forefront of the industry by learning to use it as a creative tool.

The author's first AI-generated product photo was well-received by a client and took hours to produce.

The process of using AI in product photography involves generating a creative concept, shooting the product, and post-processing.

The author suggests using AI to create different variations and selecting the most suitable one for the final product photo.

Incorporating AI into product photography can lead to more efficient workflows and unique outcomes.

The author encourages other photographers to experiment with AI and learn how to use it effectively.

AI is moving fast, and photographers who can adapt and use it creatively will become more valuable.

The author shares their positive experience with AI and invites others to engage in a conversation about its use in product photography.