How to Use Midjourney, AI Art and ChatGPT to Create an Amazing Website Design

WPTuts
19 Jan 202329:15

TLDRDiscover how to harness AI tools like Midjourney and ChatGPT to craft an impressive website design. This tutorial guides you through creating a hero image with AI-generated visuals, establishing a color palette with Adobe Color, and designing a user-friendly navigation bar. Learn to refine your design with Figma, add engaging content, and create a compelling call to action for a ski tour company's website, all while following a step-by-step process that's both innovative and accessible.

Takeaways

  • 🌐 Use AI tools like Midjourney and ChatGPT to enhance the website design process by generating creative ideas and content.
  • 🏔️ Start with a blank canvas and use prompts in Midjourney to create a hero image that represents a fictitious skiing company with dramatic lighting and snow-capped mountains.
  • 📐 Adjust the aspect ratio and quality settings in Midjourney to fine-tune the AI-generated images to fit the desired look and format.
  • 🔍 Experiment with different variations and remixes in Midjourney to achieve a more illustrative and less photorealistic style for the images.
  • 🖼️ Use image editing tools like Pixelmator Pro to enhance the resolution and quality of the AI-generated images by applying super-resolution techniques.
  • 🎨 Create a color palette for the website design by extracting colors from the hero image and using online tools like Adobe Color to generate complementary shades.
  • 📐 Apply grids and layout structures in Figma to organize the design elements and ensure consistency across the website's sections.
  • 🔠 Utilize typography tools in Figma to set up navigation elements, logos, and headings with appropriate fonts, sizes, and weights.
  • 📝 Generate straplines and call-to-action texts using ChatGPT, and refine them through conversational interactions to match the design's theme and purpose.
  • 🎨 Apply the created color palette to various design elements such as text, buttons, and background gradients to maintain a harmonious and visually appealing layout.
  • ✂️ Adjust the opacity of background images and use design tricks like dashed lines and circle points to guide the viewer's attention without overwhelming the main content.

Q & A

  • What is the main topic of the video script?

    -The main topic of the video script is how to use AI tools like Midjourney, color palette generators, and ChatGPT to create an amazing website design for a fictitious skiing company.

  • What is the first step in creating a new design in Figma as described in the script?

    -The first step is to press 'F' on the keyboard inside Figma and choose the desktop option to create a new frame for the design.

  • How does the script suggest using Midjourney to create images for the website design?

    -The script suggests using Midjourney by typing in prompts such as 'Imagine snow-capped mountains' with specific aspect ratios and quality settings to generate images that encapsulate the theme of a skiing company.

  • What tool is recommended in the script to resize and enhance the quality of the generated AI images?

    -The script recommends using Pixelmator Pro (or similar tools like Photoshop or Affinity) to supersize the images for higher resolution and quality.

  • How does the script describe the process of creating a color palette for the website design?

    -The script describes using Adobe Color to create a color palette by inputting a starting point color picked from the AI-generated image and then adjusting hue, saturation, and brightness to find complementary colors.

  • What is the purpose of creating shades of the chosen colors in the script?

    -Creating shades of the chosen colors helps in establishing a more comprehensive color palette that can be used for various design elements, providing consistency and harmony in the overall design.

  • How does the script suggest using ChatGPT to enhance the website design?

    -The script suggests using ChatGPT to generate straplines and call-to-action phrases for the hero section of the website, providing variations and adaptations based on feedback or desired length.

  • What is the reason for adjusting the opacity of the background image in the design?

    -Adjusting the opacity of the background image helps to make the text more prominent without losing the visual aesthetic of the image, thus balancing the attention between the image and the text.

  • How does the script mention creating a call-to-action button in the design?

    -The script mentions creating a call-to-action button by using the rectangle tool to draw a shape, applying the chosen color palette, and adjusting text properties for style and legibility.

  • What is the final step described in the script for enhancing the hero section of the website?

    -The final step described is to create a section at the bottom of the hero section that lists reasons why someone might want to use the company, using content generated by ChatGPT and formatted with proper design elements.

Outlines

00:00

🎨 Design Creation with AI Tools

The paragraph introduces a design tutorial focused on creating a website's hero image using AI and other digital tools. The process begins with setting up a new frame in Figma and exploring the use of 'mid journey' for generating images. The speaker discusses creating a skiing company theme with snow-capped mountains and dramatic lighting, experimenting with different prompts for the AI to refine the image. The segment ends with saving the chosen image for further use in the design process.

05:01

📐 Applying Grids and Design Components

This section details the application of grids for layout organization in Figma and the addition of design elements like navigation and a logo. The speaker uses a 12-column grid with margins, locks the background, and proceeds to add text elements for navigation, adjusting typography for emphasis. A logo is created and styled, and the speaker discusses enhancing contrast with a black rectangle and white stroke for better visual hierarchy.

10:02

🎨 Developing a Color Palette

The speaker discusses the creation of a color palette for the design, starting with an initial color picked from the hero image using the eyedropper tool. They introduce Adobe Color for generating complementary colors and adjusting brightness and saturation. The use of Figma's Foundation Color Generator plugin to create shades and styles within the design tool is highlighted, allowing for a cohesive color scheme that can be referenced throughout the design process.

15:05

📝 Crafting the Hero Section

The paragraph describes the refinement of the hero section's design, including the use of Chat GPT to generate straplines and call-to-action phrases. The speaker demonstrates adjusting text size, weight, and spacing for visual appeal, and discusses the iterative nature of design, emphasizing the importance of tweaking until the desired look is achieved. The addition of a book now button with a background color and rounded corners is also covered.

20:06

🖼️ Adjusting the Background Image

The speaker addresses the issue of the background image overpowering the text and suggests solutions like adjusting the image's opacity to maintain the aesthetic while allowing text to stand out. They guide through setting the artboard's background color to black, adjusting the image opacity, and creating a linear gradient at the bottom of the hero section to provide a clear space for additional content without competing with the background.

25:07

✍️ Finalizing the Hero Section with Content

The final paragraph covers the completion of the hero section with additional content, using Chat GPT to generate reasons for booking with the ski tour company. The speaker demonstrates pasting and formatting the content, adjusting text size and opacity for a balanced look. They also discuss design principles, such as using opacity to create visual hierarchy and the importance of spacing and alignment in creating an appealing layout. The paragraph concludes with the speaker's sign-off and a call for feedback.

Mindmap

Keywords

Midjourney

Midjourney is an AI tool designed to generate images based on textual prompts. In the context of the video, it is used to create an appealing hero image for a fictitious skiing company's website. The term 'Midjourney' is utilized to illustrate the creative process of leveraging AI to produce images that encapsulate the essence of the company's brand and attract potential customers.

AI Art

AI Art refers to the use of artificial intelligence in creating visual art. The video demonstrates how AI Art can be employed to generate images that are not only aesthetically pleasing but also aligned with specific design themes. The script mentions experimenting with different prompts to achieve the desired look for the website's hero image, showcasing the power of AI Art in enhancing web design.

ChatGPT

ChatGPT is a conversational AI tool that can generate human-like text based on user prompts. In the video, ChatGPT is used to create strap lines and call-to-action phrases for the website design. This illustrates the utility of ChatGPT in generating content that is both relevant and engaging, thereby contributing to the overall effectiveness of the website's design.

Hero Image

A hero image is a large, prominent image used on a website's main page to capture the visitor's attention and convey the brand's message. The video script discusses the process of creating a hero image using AI tools, emphasizing the importance of the image in setting the tone for the website and attracting users to explore further.

Color Palette

A color palette is a set of colors that are used harmoniously in a design to create a visually appealing and cohesive look. The script describes how to generate a color palette using Adobe Color and how to apply these colors to various elements in the website design, such as text and buttons, to ensure a consistent and attractive visual theme.

Figma

Figma is a cloud-based interface design tool used for creating and collaborating on designs. The video script mentions using Figma to layout the website's design, including the hero image, navigation, and call-to-action elements. Figma's features, such as grids and alignment tools, are highlighted as they facilitate the design process.

Navigation

Navigation refers to the menu or system of links that allow users to move through a website. In the video, creating a navigation bar is part of the design process, where the script discusses using Figma to design and align the navigation elements, such as the logo and menu items, to ensure ease of use for website visitors.

Call to Action (CTA)

A call to action (CTA) is a prompt designed to encourage users to take a specific action, such as making a purchase or signing up for a newsletter. The video script includes the creation of a CTA button using Figma, demonstrating how to design a button that stands out and effectively communicates the desired action to users.

Strain Line

A strain line, in the context of design, refers to a line or effect used to draw attention to certain elements or to separate different sections of a design. The script describes using a dashed strain line with a circle at the end to highlight the benefits listed in the website's design, illustrating the use of simple design elements to enhance visual interest.

Opacity

Opacity refers to the degree to which a color or image allows light to pass through it, often used to adjust the visibility of design elements. The video script discusses adjusting the opacity of the hero image and text to ensure that they do not overpower each other, demonstrating the use of opacity to balance visual hierarchy in a design.

Content Generation

Content generation is the process of creating written or visual material for a specific purpose, such as filling a website with relevant information. The video script shows how ChatGPT can be used to generate benefits and reasons for choosing a ski tour company, which are then incorporated into the website design to provide meaningful content to visitors.

Highlights

Designers can use AI tools to recreate website design elements like hero images.

Figma is used to create a new frame for the design, starting with a blank canvas.

Midjourney AI is introduced to generate images based on prompts for a skiing company's hero image.

The use of aspect ratio and quality settings in Midjourney to refine the AI-generated images.

Experimenting with different prompts to achieve the desired aesthetic for the hero image.

Pixelmator Pro is used to upscale the AI-generated image for higher resolution.

Incorporating the upscaled image into the Figma design and adjusting its positioning.

Applying layout grids in Figma to structure the hero section of the website.

Adding navigation elements and a logo to the design using Figma's type tool.

Creating a simple logo and adjusting its typography for better visual impact.

Using a rectangle and stroke to add contrast to the navigation section against the hero image.

Adobe Color is introduced to create a color palette based on a starting color from the hero image.

Adjusting color brightness and saturation to create a vibrant color scheme.

Generating shades and tints of the chosen colors using Figma's Foundation Color Generator plugin.

Incorporating the created color palette into the design to enhance visual harmony.

ChatGPT is utilized to generate straplines and call-to-action text for the hero section.

Fine-tuning the design by adjusting text sizes, weights, and spacing for optimal readability and aesthetics.

Reducing the opacity of the hero image to ensure the text remains the focal point.

Adding a linear gradient background to the bottom section to create a subtle separation from the hero image.

Creating dashed lines and circle dots to guide the viewer's attention and break up text.

Generating content for the bottom section using ChatGPT to provide reasons to book with the fictitious ski company.

Adjusting the opacity of text and rectangles to create a balanced visual hierarchy.

Finalizing the hero section design with a focus on visual balance and user engagement.