Midjourney + ChatGPT For Web Design Tutorial

Flux Academy
13 Jan 202322:18

TLDRIn this video tutorial, the creator explores the use of AI tools like Midjourney and ChatGPT for web design. Starting with a randomly generated client brief for a high-performance jet ski company, the video demonstrates how to use Midjourney within Discord to generate design images and ChatGPT to craft text content. The process involves experimenting with prompts to create a modern landing page, refining the layout, and generating a logo. The creator also upscales images for higher resolution and cleans up the hero image in Photoshop. ChatGPT assists in generating headline options and content for the 'About Us' section. The video concludes with a discussion on the potential of AI tools to accelerate the design process, emphasizing the need for creativity and experimentation with these new technologies.


  • 🎨 **Using AI Tools for Web Design**: The video demonstrates how AI tools like Midjourney and ChatGPT can be used to assist in web design tasks, from creating images to generating text content.
  • 🚀 **Generating a Client Brief**: The process starts with generating a random client brief using a tool like Good Brief IO, which helps set the context for the design project.
  • 🤖 **Midjourney for Image Creation**: Midjourney, an AI tool integrated with Discord, is used to create images based on written prompts, offering multiple design options for the website.
  • 🔄 **Iterative Design Process**: The designer uses multiple prompts and iterations to explore various design concepts, emphasizing the importance of flexibility and experimentation in the design process.
  • 🖌️ **Photoshop for Image Refinement**: Photoshop is utilized to clean up and refine the AI-generated images, highlighting the continued role of human creativity and skill in the final output.
  • 📈 **Upscaling Image Resolution**: New features in Photoshop, like Super Zoom, are used to increase the resolution of images, ensuring they are suitable for high-quality web design.
  • 🔢 **ChatGPT for Content Generation**: ChatGPT is employed to generate headline options and write content for sections like 'About Us', streamlining the content creation process.
  • 🔵 **Color and Status Emphasis**: The design emphasizes a color scheme and elements that convey a sense of bravery and status, aligning with the client's brand identity.
  • 🛒 **E-Commerce Focus**: The website design is tailored for an e-commerce approach, suggesting product listings and a call to action for a premium jet ski company.
  • 🔖 **Navigation Structure**: The video discusses the importance of a clear navigation structure, including pages like Home, Shop, About Us, Contact, FAQ, and potentially a Blog.
  • ⏱️ **Efficiency through AI**: AI tools are shown to expedite the design process, allowing for rapid prototyping and idea generation, though they require human input and refinement.

Q & A

  • What is the main purpose of using AI tools like Midjourney and ChatGPT for web design?

    -The main purpose is to enhance the web design process by generating images and text quickly, allowing designers to experiment with different concepts and ideas more efficiently.

  • How does Midjourney work within Discord?

    -Midjourney operates as an AI tool within Discord by allowing users to write prompts and generate images based on those prompts. It provides multiple options from which users can select and upscale for higher resolution.

  • What is the process for creating a high-resolution image with Midjourney?

    -After generating a set of images based on a prompt, users can choose one of the sketches and upscale it to create a high-resolution image. This can be done within the Midjourney interface.

  • How does the speaker use Photoshop to refine the AI-generated image?

    -The speaker uses Photoshop's content-aware fill feature to clean up the image and remove unwanted parts. Additionally, the speaker uses the Super Zoom feature in Photoshop's neural filters to increase the resolution of the image.

  • What role does ChatGPT play in the web design process described in the script?

    -ChatGPT is used to generate text content for the website, such as headlines and section content. It also provides suggestions for website navigation structure and page names.

  • How does the speaker decide on the final layout and design elements for the website?

    -The speaker experiments with different prompts and images generated by Midjourney, and selects elements that fit the client brief. They also use ChatGPT to generate text content and decide on the layout based on the generated images.

  • What are the challenges faced when working with AI tools for web design?

    -The challenges include finding the right prompts to generate suitable images, refining AI-generated images to fit the design, and ensuring the final design meets the client's brief and aesthetic requirements.

  • How does the speaker use Figma to incorporate the AI-generated elements into the website design?

    -The speaker copies and pastes the upscaled image from Photoshop into Figma to use as a reference for the layout. They also import the vectorized logo and arrange the navigation and other design elements within Figma.

  • What is the significance of the color scheme chosen for the website?

    -The color scheme, featuring blue and yellow, is chosen to convey a sense of premium and status, which aligns with the client's brief for a company that makes high-performance jet skis.

  • How does the speaker generate a logo for the company using Midjourney?

    -The speaker uses Midjourney to generate logo concepts by providing prompts such as 'logo design for a jet ski company called Checkpoint' and experimenting with different styles like minimal and word mark.

  • What is the final outcome of using these AI tools in the web design process?

    -The final outcome is a faster and more efficient web design process, where the designer can quickly iterate through different concepts and ideas, ultimately arriving at a design that fits the client's brief.



🎨 Exploring AI Tools for Design: Introduction

The video begins with the host expressing excitement about using AI tools to enhance their design work. They plan to generate a random client brief and solve it using AI tools for image creation, text generation, and content development. The host uses 'good brief io' to generate a website brief for a company named 'Checkpoint,' specializing in high-performance jet skis. The target audience is adults seeking a sense of bravery and a business-like approach. The goal is to create an e-commerce website emphasizing status and premium qualities.


🚀 Using Mid-Journey for Image Creation

The host introduces 'mid-journey,' an AI tool for creating images that operates within Discord. They explain the process of using the tool by inputting prompts to generate ideas for a modern landing page for a premium jet ski company. After experimenting with different prompts and receiving four options, they choose one that fits the brief's requirements, upscale it for higher resolution, and then proceed to refine the image in Photoshop for better quality and resolution before importing it into Figma for layout design.


✨ Generating a Logo and Website Content

The host uses 'mid-journey' again, this time to generate logo options for the 'Checkpoint' company. While waiting for the logo options, they consult 'chat GPT' for suggestions on potential headlines for the hero section of the website. They decide on the headline 'Unleash Your Inner Adventurer with Custom Jet Skis.' The host also discusses the need for additional website pages and uses 'chat GPT' to determine what those pages should be, ultimately choosing Home, Shop, Contact, FAQ, and About Us. They then upscale a logo design and use Adobe Illustrator to vectorize it for a cleaner look.


🌟 Creating a Compelling Website Layout

The host continues to refine the website layout, adding navigation elements and deciding on a font style that matches the brief's emphasis on bravery and status. They also discuss the need for an 'About Us' section and use 'chat GPT' to generate content for it. Meanwhile, they request a photo of a man bravely riding a yellow jet ski in the sunset from 'mid-journey,' aiming to capture the essence of the brand. After evaluating the photo options, they decide on a bright day setting for a more realistic look and proceed to upscale and incorporate the chosen image into the Figma layout.


📈 Finalizing the Design and Reflecting on AI Tools

The host finalizes the website design by adjusting the size and positioning of elements, including the upscaled image and the vectorized logo. They reflect on the efficiency and creativity that AI tools like 'mid-journey' and 'chat GPT' bring to the design process. The host emphasizes that while these tools accelerate the ideation and execution process, they still require human input and creative direction. The video concludes with the host expressing enthusiasm for the future of AI in design and encouraging viewers to explore new AI tools.




Midjourney is an AI tool that is used for creating images. It operates within the Discord platform, allowing users to generate visual content by providing prompts. In the video, it is used to create images for a hypothetical website for a high-performance jet ski company, emphasizing status and bravery.


ChatGPT is an AI language model that assists in generating text. It is utilized in the video to come up with various content elements for the website, such as headlines and section content. It helps in expediting the content creation process by providing multiple options for the user to choose from.

💡Web Design Tutorial

The video is a web design tutorial that demonstrates how to use AI tools to assist in the web design process. It focuses on generating a client brief, creating images, and writing content for a website, showcasing a practical application of AI in professional web design work.

💡Client Brief

A client brief is a document or outline that defines the client's needs and expectations for a project. In the video, a random client brief is generated for a company that makes high-performance jet skis, setting the stage for the design project that the video aims to tackle.

💡E-commerce Website

An e-commerce website is a digital platform that facilitates online transactions涉及 by enabling customers to browse and purchase products online. The video discusses creating an e-commerce website for a jet ski company, highlighting the importance of status and premium design elements.


UX/UI stands for User Experience/User Interface. It refers to the design process that encompasses the overall feel of using a product or service (UX) and the visual and interactive aspects of a digital product (UI). In the video, UX/UI is mentioned as a tag when generating images with Midjourney to ensure the images align with good design practices.

💡Content Aware Fill

Content Aware Fill is a feature in Adobe Photoshop that allows users to remove unwanted objects from an image intelligently by filling in the removed area with content that matches the surrounding area. In the video, it is used to clean up the hero image for the jet ski website.

💡Neural Filters

Neural Filters is a set of AI-powered tools within Adobe Photoshop that can perform tasks such as image upscaling, style transfer, and subject selection. The video demonstrates using the Super Zoom feature of Neural Filters to increase the resolution of an image for the website's hero section.


Figma is a cloud-based interface design and collaboration tool that allows multiple users to work on the same design project simultaneously. It is used in the video to layout the website design, incorporating the images and text generated by AI tools.

💡Logo Design

Logo design is the process of creating a unique symbol or mark that represents a company or brand. In the video, the designer uses Midjourney to generate logo concepts for the fictional jet ski company, aiming for a minimal and modern look.

💡Word Mark

A word mark is a type of logo that solely uses text to represent a brand. It is distinct from logos that use abstract symbols or icons. In the video, the designer requests a word mark for the company 'Checkpoint' from Midjourney, seeking a minimalistic textual representation of the brand.


The video explores the use of AI tools for web design, specifically using Midjourney and ChatGPT to generate images and text for a client brief.

A random client brief is generated for a high-performance jet ski company emphasizing status and bravery, targeting adult audiences.

Midjourney, an AI tool within Discord, is used to create images based on written prompts, offering a variety of design options.

The process involves experimenting with different prompts to generate concepts for the website's layout and content.

High-resolution images can be created from the AI-generated sketches, providing a layout reference and potential hero images.

Photoshop is utilized to clean up and upscale the AI-generated images for higher quality and resolution.

ChatGPT assists in generating headline options for the website's hero section, emphasizing the premium aspect of the jet skis.

The video demonstrates the creation of a logo for the company 'Checkpoint' using Midjourney, aiming for a minimal and modern design.

Navigation for the website is designed with pages including Home, Shop, About Us, Contact, FAQ, and potentially a Blog.

Content for the 'About Us' section is written using ChatGPT, providing a professional and engaging description of the company.

Additional AI-generated images are created to showcase different jet ski models, enhancing the website's visual appeal.

The final logo design is refined in Adobe Illustrator, simplifying the design for a cleaner and more abstract look.

The video concludes with a discussion on how AI tools can expedite the design process, allowing for faster ideation and execution.

A total of approximately 25 minutes was spent experimenting with AI tools to create a comprehensive web design solution.

The video showcases the potential of AI in enhancing creativity and efficiency in web design, offering a glimpse into the future of design tools.

The presenter expresses excitement about the advancements in AI tools and their impact on the design industry.