Using 7 AI Tools to Design a Website... (Relume AI, MidJourney, ChatGPT & More)

Caler Edwards
21 Sept 202307:09

TLDRIn this video, the creator embarks on an innovative design journey using seven distinct AI tools to craft a website for a fictional organic and vegan skincare company. The process begins with Relum AI to wireframe the site, followed by Dribbble for mood board inspiration. Relum Ipsum is employed to generate copy, while AI Colors provides a color palette. Mid Journey is utilized to create the company logo and product photos, and Vectorizer AI to vectorize the logo. Chat GPT assists with the company name, and Photoshop AI helps with background removal and photo touch-ups. The result is a polished landing page that showcases the potential of AI in design, while also highlighting the importance of human touch in the creative process.

Takeaways

  • ๐Ÿš€ The process involves using various AI tools to heavily influence and guide the design of a website for an organic and vegan skincare company.
  • ๐Ÿ“ Relum AI is used to create a wireframe, starting with a company description and generating a basic site map and individual sections.
  • ๐ŸŽจ Dribbble is utilized to gather inspiration for the project by creating a mood board, focusing on colors, sections, and product display.
  • ๐Ÿ–ผ๏ธ Figma is employed to tweak the wireframe, ensuring it aligns with the collected inspiration and ideas from the mood board.
  • ๐Ÿ“ Relum Ipsum, an AI tool, generates copy text for the site based on the original company description.
  • ๐ŸŽจ AI Colors is used to generate a color palette for the brand with a descriptive prompt, which is then imported into Figma.
  • ๐ŸŒ Mid Journey is employed to create a modern minimalistic lotus flower logo in black and white, which is later vectorized using Vectorizer.ai.
  • ๐Ÿ’ก Chat GPT is used to generate a company name, which is then paired with a font like Satoshi and integrated into the color scheme.
  • ๐Ÿ” Photoshop AI is used to remove backgrounds from product photos and perform touch-ups, although not explicitly shown in the video.
  • ๐Ÿ› ๏ธ The final design includes refining the wireframe, adjusting sizing, typography, and button styles for a visually appealing and consistent layout.
  • โœจ The finished landing page showcases the use of seven AI tools to design a cohesive and polished website, highlighting the potential of AI in the design process.

Q & A

  • What is the purpose of using multiple AI tools in the video?

    -The purpose is to heavily guide and influence the design process with AI, to see what the end result looks like when AI is heavily involved, rather than just the designer's manual work.

  • Which AI tool is used to start the design process?

    -Relum AI is used to start the design process by generating a basic site map and wireframe for the website.

  • What is the company in the video script creating?

    -The company is creating organic and vegan skincare products for both men and women.

  • How is the mood board for the project created?

    -The mood board is created by gathering inspiration from Dribbble, looking for colors, section usage, and product display methods, and compiling them in Figma.

  • What AI tool is used to generate the copy for the website?

    -Relum Ipsum is used to generate the copy from the original company description.

  • How is the color palette for the branding determined?

    -The color palette is determined using AI Colors by providing a descriptive prompt, such as 'ultralight organic green with peach pink'.

  • Which AI tool is used to create the logo for the company?

    -Mid Journey is used to create the logo with a prompt for a modern minimalistic lotus flower logo in black and white.

  • What AI tool is used to vectorize the logo?

    -Vectorizer.ai is used to vectorize the lotus flower logo.

  • What is the role of Chat GPT in this design process?

    -Chat GPT is used to generate the company name, which is then paired with a font like Satoshi and integrated into the color scheme.

  • How does the video script differentiate between an AI-driven design process and a traditional client project?

    -The script notes that the AI-driven process is more of an experiment and that in a traditional client project, these AI tools and assets would be used for inspiration rather than being so heavily prevalent in the design process.

  • What is the final step in the design process shown in the video?

    -The final step is to refine the wireframe, polish the design, update the layout with product photos, and add small design details to create a finished landing page.

  • Why did the video creator choose to exclude the mobile version of the wireframe?

    -The mobile version was excluded because it would not be used for the video demonstration, and the focus was on the desktop version of the landing page.

Outlines

00:00

๐Ÿš€ AI-Driven Design Process for Organic Skincare Brand

The speaker begins by expressing their intent to experiment with an AI-guided design process. They plan to use various AI tools to create a design for a company that produces organic and vegan skincare products. The process starts with using Relum, an AI site builder, to generate a basic site map and wireframe based on the company description. The speaker also creates a mood board on Dribbble for inspiration, which they later incorporate into their design. They customize sections and components from the Relum library for Webflow and Figma. The AI tool Relum Ipsum is used to generate copy, and Vectorizer is employed to vectorize the logo. Chat GPT is utilized to generate the company name, and AI Colors provides a color palette. The speaker refines the wireframe, focusing on visual appeal and consistency, and applies the branding elements to finalize the design.

05:01

๐ŸŽจ Finalizing the Design with AI-Generated Branding Elements

The speaker continues the design process by refining the wireframe and making stylistic choices such as changing the heading typeface and button weights for a more cohesive brand look. They use Mid Journey to generate product images with a minimalistic aesthetic on a white background. These generated images are then integrated into the design. The speaker emphasizes that while this process is experimental and heavily AI-driven, it differs from a typical client project where these tools would serve as inspiration rather than being central to the design. The video concludes with a finished landing page for the organic skincare company, showcasing the effective use of seven AI tools in the design process. The speaker also reminds the audience that the purpose of this experiment was to observe the outcome when AI plays a significant role in design, and they encourage viewers to like and subscribe for more design-related content.

Mindmap

Keywords

๐Ÿ’กAI Tools

AI Tools refer to artificial intelligence applications or software that are used to perform tasks that typically require human intelligence. In the video, the creator uses various AI tools to design a website, which demonstrates how AI can influence and guide the design process. This is central to the video's theme of exploring the capabilities of AI in creative work.

๐Ÿ’กRelum AI

Relum AI is an AI-powered site builder that provides tools for pixel-perfect designers and Webflow developers. It is used in the video to create a wireframe for the website. The tool quickly generates a basic site map and individual sections for the landing page, showcasing how AI can expedite the initial stages of web design.

๐Ÿ’กMood Board

A Mood Board is a collection of images, colors, and materials that represent a certain look or feel. It is used by designers to gather inspiration and establish a visual direction for a project. In the video, the creator uses Dribbble to create a mood board for the organic and vegan skincare products, which helps to inform the design choices later on.

๐Ÿ’กWireframe

A Wireframe is a basic visual guide that represents the layout of a website or application. It is used to plan the structure and functionality before the visual design phase. In the context of the video, the wireframe is generated by Relum AI and then refined by the creator to fit the design vision for the skincare company's website.

๐Ÿ’กAI Colors

AI Colors is a tool that uses artificial intelligence to generate color palettes based on descriptive prompts. In the video, the creator uses AI Colors to obtain a color palette that matches the organic and natural theme of the skincare products. This tool helps in establishing the visual branding for the website.

๐Ÿ’กMid Journey

Mid Journey is an AI tool used for generating images based on textual prompts. The creator uses it in the video to design a logo and product photos for the skincare company. This demonstrates how AI can assist in creating visual elements that are both unique and aligned with the brand's aesthetic.

๐Ÿ’กVectorizer

Vectorizer is an AI service that converts images into vector format, which can be scaled without losing quality. The creator uses Vectorizer to vectorize the logo designed by Mid Journey, allowing for greater flexibility and clarity in the logo's use across different sizes and mediums.

๐Ÿ’กChat GPT

Chat GPT is an AI language model that can generate human-like text based on prompts. In the video, it is used to generate the company name, which is then paired with a font to complete the branding. This illustrates the utility of AI in creative writing and naming processes.

๐Ÿ’กFigma

Figma is a cloud-based interface design and collaboration tool that allows designers to create, prototype, and collaborate on designs in real-time. The creator uses Figma to import and further refine the wireframe generated by Relum AI, as well as to incorporate the branding elements into the final design.

๐Ÿ’กProduct Photos

Product Photos are visual representations of products used in marketing and on websites to showcase what is being sold. In the video, the creator generates product photos using Mid Journey and then refines them with Photoshop AI to fit seamlessly into the website design, emphasizing the product's minimalistic and natural qualities.

๐Ÿ’กBranding

Branding refers to the process of creating a unique name, symbol, or design that identifies and differentiates a product or service from others. In the video, the creator uses various AI tools to develop the branding for the skincare company, including the color palette, logo, and product photos, which are all integral to establishing the company's identity and appeal to customers.

Highlights

Using various AI tools to heavily influence and guide the design process of a website.

Starting with a wireframe using Relum AI, a tool for pigment designers and webflow developers.

Generating a basic site map and customizing sections for a company creating organic and vegan skincare products.

Using Dribbble to create a mood board for gathering design inspiration.

Tweaking the wireframe based on mood board inspiration to refine the design.

Utilizing Relum Ipsum, an AI tool for generating copy from a company description.

Exporting the wireframe to Figma, a design collaboration tool.

Selecting colors for the branding using AI Colors with a descriptive prompt.

Designing a modern minimalistic lotus flower logo with Mid Journey.

Vectorizing the logo using Vectorizer.ai for a clean, scalable design.

Generating a company name with Chat GPT and pairing it with a font for the branding.

Applying the chosen colors as styles in Figma for easier design application.

Refining the wireframe by adjusting components, auto layouts, and design elements.

Incorporating images of people using skincare products and product photos into the design.

Adding design details like shapes and rounded corners for a polished look.

Generating product photos with Mid Journey and integrating them into the design.

Using Photoshop AI to remove backgrounds and touch up product photos.

The process is more of an experiment to see the outcome when AI is heavily involved in design.

A total of seven AI tools were used in the design process, showcasing the potential of AI in web design.

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